2006 German B2B Press Annual Statistic

as previously reported (in German) the Deutsche Fachpresse has released their annual statistic for 2006.



For my international readers and partners here are some key figures:



German B2B Media



Total Turnover 2006: 2,952 Mio. Euro - plus 3,9 %



Turnover B2B Publication 2006



Total Turnover 2006: 1.913 Mio. Euro plus 4,1 %

there of, revenue from

- advertising...956 Mio. Euro plus 4,1 %

- circulation ...892 Mio. Euro plus 1,6 %

- others ... 65 Mio. Euro plus 12,1 %



Comparison Turnover for year 2001 - 2006







Insgesamt = Total

Anzeigen = Advertising

Vertrieb = Circulation



Source of Revenue in 2006







Fachzeitschriften = B2B print magazines

Fachbuecher = professional books

Elektronische Medien = digital media

Dienstleistungen = services





German B2B Press / Publisher Expected Results for 2007

- 55 % better than 2006

- 38 % about the same than 2006

- 7 % worst than 2006



Source for all data: Deutsche Fachpresse (soon to be online, but in German)



If you want to study some more details on the German B2B Media results, please leave a comment and/or email me. If there is enough interest, I will make a more detailed report and translate the charts for PDF download (like I did the years before) and/or you can of course buy some consulting ;-) .

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